Client Background
A leading US retailer specializing in outdoor and fitness gear planned to launch a customized 64 oz water bottle that embodied its brand values of quality, adventure, and stability. Their goal was to create a superior product that would earn customer loyalty and stand out in a competitive market, so they needed a manufacturing partner who could translate their vision into a tangible, high-quality product.
Our Challenges
The retailer faced significant obstacles in realizing their product vision. Sourcing of a manufacturer that could produce 64 ounce water bottles without constant structural integrity or physical security, was a primary obstacle. They required a BPA-free, smell-resistant material that could face daily wear and tears. Additionally, they required a design that was ergonomic for handling, despite its size, leakage-proof for transport, and a branding area to maintain a premium look and feel was shown to be highly visible and durable.
Root Cause Analysis
Yeboda‘s analysis indicated three main challenges: material selection, structural design and brand application. The sheer shape of 64 oz water bottle offered risks of bulging and base instability. We needed advanced food-grade pets to ensure lightness and durability. The design was to be ergonomic for a safe grip, and the leak-proof seal required additional reliable under the pressure of a large amount of liquid. The printing technique was also to guarantee a lively, scratch-resistant branding that will run.
Our Solution
Yeboda gave an analog solution. We use high-quality, tempered food-grade glass to create sturdy glass bottles that are both durable and strong. There was a wide mouth for easy cleaning in design, a reinforced base for stability and an ergonomic, non-slip hold contour. A 100% leak-proof straw lid was developed for a safe journey. For branding, we employed a permanent printing technique, ensuring that the retailer’s logo was alive and durable, align with their premium market status.
Results
Cooperation was a great success. The retailer launched a high quality, custom 64 oz water bottle, which was immediately embraced by his customer base. Product’s durability, functional design and extraordinary branding greatly enhanced the retailer’s personal-labeled appeal, ranked strong sales and positive reviews. By providing a reliable, end-to-end manufacturing solution, Yeboda enabled the retailer to secure a new segment of the hydration market with confidence, leading to their brand reputation and customer loyalty.
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